01ONE ID

THE FOUNDATION · IDENTITY RESOLUTION

Every record you hold, resolved to one person.

Your customer exists in your e-commerce platform, your POS, your loyalty programme and your chat inbox, under different names and IDs. One ID matches and merges those records into a single profile with its own assigned ID, automatically and continuously.

O-DATA · OWNED RECORDS

Who they are and what they bought: orders, POS receipts, loyalty and membership, operations systems.

X-DATA · LIVE BEHAVIOUR

What they do, captured as it happens: browsing and app events, chat labels and tags, campaign responses.

Deterministic matching. Records join on real identifiers: phone, email, member ID. Three records with one shared phone become one person, never a guess.

Multi-brand ready. Run more than one brand? The same person across your brands resolves to one profile.

One tag captures behaviour. The Omnitag beacon on your storefront streams views, carts and searches into the same profile as X-Data.

Never a black box. It all lives in your account: open any Customer 360 profile and see the records and signals behind it.

JasonOnline store

📱 ···4850✉ jason.l@gmail

Jason W.Loyalty app

✉ jlim@work.co📱 ···4850

JASONRetail POS

#8841📱 ···4850

MATCH · MERGE · RESOLVE

CUSTOMER 360 One ID

JasonOne profile · every signal

LOYAL

ONE ID ASSIGNED#OS-820417

Lifetime value$6,340

Last purchaseIn store · 5 days ago

Best channel & timeWhatsApp · Fri 8pm

THREE RECORDS · ONE SHARED PHONE · ONE PERSON

02SEGMENT

CORE AI · AI SEGMENTATION

Audiences in plain words, explainable underneath.

Ask for the audience you want. AI Segmentation builds it from the profile layer underneath: labels, RFM value, lifecycle stage and purchase-cycle timing. Every segment can be opened and inspected, so your team always knows exactly who is in it and why.

Three layers of labels. Customer, product and journey tags, added by your workflows or auto-generated from behaviour patterns.

RFM and NASLD built in. Value and lifecycle stage per person, with thresholds tuned to your buying cycle, not a fixed default.

Purchase Cycle timing. The platform learns each customer's repurchase rhythm, then flags who is due to buy and who is drifting past their window.

No SQL, no queue. Plain-words requests, no rule-building, no waiting on the data team for a list.

Audiences / New Segment AI Segmentation

Segment size1,412

% of total members5.6%

Avg. lifetime value$2,180

matchLTV top 10%Bought in store · 90dNo online order · ever

Underneath · NASLD lifecycle, re-tagged on your schedule

New2,304

Active11,876

Sleeping4,922

Lost3,145

Dormant7,410

Purchase Cycle: this segment usually returns within 45 to 60 days. 1,208 people are past their window.

Export Apply to journey

EVERY SEGMENT OPENS · LABELS, RFM, LIFECYCLE, TIMING

03RECOMMEND

CORE AI · AI RECOMMENDATION

Same campaign, a different storefront for everyone.

AI Recommendation picks products per person from their own browsing and purchase history. The reasons are theirs, not the catalog's: the set she viewed twice, the size he rebuys, the cart she left open on payday week.

Learns continuously. Every view, cart and purchase updates what each person sees next.

One profile feeds every surface. The same One ID picks her products in a pop-up, at checkout, on the page and in her inbox.

Enterprise option. Have your own data-science model? Bring your own recommendation model and serve it through the same journeys.

Aisyahbrowsed the satin set twice

The satin set she browsedfrom her history, not the catalog

Jasonsize 42 · repeat buyer

New drop, in his size42 in stock · his brand, third pair

Feliciacart still open · payday Friday

Her cart, plus the bundletimed to her payday, not our promo calendar

…and 248,000 more members, each seeing their own storefront. By AI, not by hand.

ONE PROFILE · EVERY SURFACE

Wherever she looks, her picks are already there.

WEB POP-UP

Your satin set is back in stockHeld sizes run out fast

Take another look

The return visit. The set she browsed greets her before she scrolls.

CHECKOUT

Her cart · 2 items$118

GOES WELL WITH · PICKED FOR HER

The matching mini set+ ADD

The basket builder. One personalised add-on, right before payment.

ON-SITE · PRODUCT PAGE

WHAT YOU MIGHT LIKEPicked for Aisyah, from her history

Satin set

Silk scarf

Mini set

The browse row. Her row, not the bestseller row.

NEWSLETTER

Aisyah, your picks this weekOne template · a different storefront per reader

The satin setshe browsed twice

Silk scarfpairs with her order

The inbox. The same campaign, recommended per reader.

04SEND

CORE AI · AI SENDING

The right channel and moment, per person.

One campaign no longer means one blast. AI Sending reads how each person actually responds, then picks the channel and the send time individually. The same campaign reaches Jason on WhatsApp on Friday night and Aisyah on LINE on Tuesday morning.

Every channel, one canvas. WhatsApp, LINE, email, SMS, app push and web touchpoints, orchestrated together.

Chosen from response history. Not a global best-practice send time. His pattern, her pattern.

Fewer wasted sends. People who never open email hear from you somewhere they actually answer.

AI · in your journeyAI SendingBest channel + moment, per member

Campaigns / Mid-July Drop

JasonGOLD · OS-820417

WhatsApp Fri 8:00pm · his reply window

AisyahMEMBER · OS-114206

LINE Tue 9:15am · commute reader

FeliciaMEMBER · OS-330912

Email Sun 10:30am · weekend browser

Mei LingGOLD · OS-551038

App push Thu 12:40pm · lunch scroller

ONE CAMPAIGN · EACH PERSON GETS THEIR OWN SEND

05JOURNEYS

ORCHESTRATION · THE JOURNEY BUILDER

Where decisions become action.

Journeys wire triggers, audiences, logic and channels on one canvas, across online and offline. The same One ID that unified the data lets a journey that starts on your website end at your POS.

Customer Journey / Abandoned Cart Rescue Live · 1,204 in journey

TriggerAbandoned Cart$220 in her cart · beacon event

TimerWait 3 hoursa chance to return on her own

Condition · set opSubtractionremove anyone who purchased

Channel · AI SendingWhatsApp"Held at the flagship till Sunday"

ExitPurchase ends journeyPOS scan joins the same One ID · no leftover reminders

ONE JOURNEY · ONLINE TO OFFLINE · ENDS ITSELF ON PURCHASE

THE NODE PALETTE · SLICE AND DICE

A handful of nodes. A near-limitless set of journeys.

Every journey is built from these nodes, and they slice and dice your data at a granular level, as granular as the data sources you connect. Combine parameters, metadata and set operations, then fuse, order, slice and dice them, and a handful of building blocks becomes thousands, even hundreds of thousands, of possible scenarios. The combinations are effectively limitless.

START

Scheduler Storefront & app events Cart abandoned Member scan at POS

AUDIENCE

Customer attributes Order history Viewed or bought Labels Purchase power prediction

LOGIC

Union Intersection Subtraction Opened or clicked Wait

ACT

WhatsApp · LINE · Email SMS · App push Web banner Add or remove a label

Union, intersection and subtraction give you set-level precision the email-tool generation cannot express; scheduled journeys keep housekeeping automatic, like nightly NASLD re-tagging. The exact node palette depends on your plan and integrations.

ASK THE BRAIN

CONVERSATIONAL, AT BOTH ENDS

Plain words in. Answers out.

The brain is conversational at both ends. Today, shoppers can ask your storefront for what they want in natural language. Next, AGENTBIT lets your team command the platform itself the same way.

IN YOUR STOREFRONT LIVE TODAY

A concierge in the search bar.

Shoppers ask in plain words; it answers from your live catalog, stock and their profile, as a conversation.

ASK AI

Three she'd love, all minimalist, all under $150:

Slim gold band$128

Pendant, fine chain$142

Stacking ring duo$116

Answered from your catalog and their profile. The conversation itself becomes X-Data on their One ID.

FOR YOUR TEAM COMING SOON

Command the platform itself.

AGENTBIT is the team of AI agents on top of the brain: ask for a segment in a sentence, have the journey drafted, review and approve. Your team stays in charge; the agents do the building.

AI Chat SegmenterASK FOR AN AUDIENCE

AI Product Interest FinderWHO WANTS WHAT

AI Strategy HelperDRAFT THE JOURNEY

Meet AGENTBIT

06GOVERN

THE DATA LAYER · FOR YOUR DATA TEAM

And all of it, governed and kept safe.

OmniSegment is built to sit inside your data governance, not around it. Bring data in, or connect what you already have, extend the schema when your business does not fit a template, and run it all on a certified, audited platform.

Ingest, or connect your warehouse

Import and stream data in through connectors and APIs, or keep it where it lives: connect BigQuery and publish permission-gated SQL data models your data team controls. Marketers self-serve from approved models as visual audience nodes, and the data-engineering queue disappears.

Extend the schema

Custom fields for the attributes only your business tracks. Custom events with their own parameters. Custom channels that turn any API into a send channel. Scheduled data transfer keeps your other systems in sync.

Certified, and kept safe

The platform is developed and operated under an ISO/IEC 27001:2022 and ISO/IEC 27018:2019 certified information security management system, independently audited by TÜV NORD. Certificate numbers, scope and validity are published for your security review.

Open the trust center

One platform. The whole customer.